Notes on branding, marketing, content strategy and development for the dance professional and dance studio owner.

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National Dance Day 2010!

Jasmine Statzer performing at Love After Love

Jasmine Statzer performing at Love After Love

What are you doing to get down today?

Resources Roundup #002

I've been pretty busy lately with a few different projects, one being a series of performances with a new dance troupe here in New Orleans, others including a Challenge with @InstigatingAndi on Content Strategy, and a site redesign for The Dance Nomad (in progress picture).  So I share with you a ...

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Dance Marketing 101

Marketing. That word we associate with slick overpriced advertising firms on Madison avenue that push more and more junk in front of us. That's not what we need, right? Right. Dance studios are generally small businesses that don't have the time, budget or personnel to work like that, nor do we want to engage with ...

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Resources Roundup #001

I'll be posting a resource roundup on and off where I will highlight posts on business development, marketing, social media, dancing, creativity and more that I found interesting and useful. Creativity & Competitions by Jerry Almonte Great dancing, or art in general, isn t just about technical skill, or even how creative you ...

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The Session Shuffle & Cashflow Blues

Running a dance business can be a constant hustle from session to session, riding on the fortune and famine of staggered registration income. Each session money comes flowing in as students sign up at the beginning of your series and then you're left to budget and manage till the next round of signups.

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